Its very valuable to you and your business to get more guest appearances on Podcasts. Being a guest gives you more visibility, more credibility and more exposure. Over the years, I’ve done tons of being a guest on other peoples Podcasts. Without doubt there are some key things that you need to do to give yourself the very best chances of getting that guest appearance.
The key thing you need to be doing to get more guest apearances on Podcasts is to be very very specific on exactly what sort of show you want to be on. Most of you are too wooly. You neeed to give reasons why you are the perfect Podcast guest for them, you need to listen to their Podcast show and learn about their style and format, is it a good fit for your style?
Contact the Podcast host and tell them about a specific episode you listened to and perhaps offer a new perspective on that particular topic or theme. Also, if you know any of the other guests a Podcaster has had on their show, why not ask them to refer & recommend you & contact that Podcast host for you.
You need to tell them whats in it for them and more importantly whats in it for their listeners, thats thet key. Frankly, they dont care about you, your book or your job. What every Podcast Host cares about are their listeners. Whats going to make for an excellent show that their listeners are going to love. What do you bring to the party that helps them achieve that?